Facebook & Instagram Ads

Facebook Ads Optimizer

Connect your Meta ad account and get a ranked action list — scale winners, cut losers, fix fatigue, fix weak hooks. Apply changes in one click with a dry-run safety check.

Connect your Meta ad account
Read before you run an audit

The Optimizer analyzes your Meta ad data and produces recommendations. You're the one running ads — you make the final call on what to act on.

  • No guarantees of accuracy or results. Recommendations are heuristic, based on industry rules of thumb. Performance outcomes are not warranted.
  • You're liable for what happens in your ad account. Pause / resume / budget changes you confirm in this tool are written directly to Meta. We don't reverse them.
  • Always review before applying. Every destructive action shows a dry-run preview first; nothing executes until you click Confirm.
  • Use at your own risk. MLAutomation.ai and its operators are not liable for ad spend, revenue, attribution discrepancies, or any losses resulting from use of this tool.
See the full Terms of Service and Disclaimer. Acceptance is remembered on this device.
Sign in required. Connecting a Meta ad account stores your settings under your user. Or try the tool without an account — there's a CSV upload option below that needs no login.
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Or try without connecting — upload an Ads Manager CSV no login required

Skip the Meta connection and analyze an exported CSV instead. Your data is processed in memory and discarded after analysis. Useful for testing the Optimizer with historical data or auditing accounts you don't manage in Business Manager.

How to export from Ads Manager: set your date range → click Reports → Export table data → choose CSV and Ad-level breakdown. Include at minimum: Campaign name, Ad set name, Ad name, Amount spent, Impressions, Frequency, Purchases, Purchase ROAS.

Confirm action